AMBUSH® began as an experimental line of jewelry – innovative pop art-inspired designs capturing a distinct Tokyo aesthetic. The iconic trademarked POW!® motif in particular received media coverage around the world. With apparel created as a canvas to complete the story, AMBUSH® evolved into designing unisex collections and made its Paris debut in 2015. AMBUSH®’s uniquely crafted parts form an idiosyncratic style that led to commissions and collaborations with an illustrious list that includes Louis Vuitton (Kim Jones), sacai, UNDERCOVER, Off-White, SHU UEMURA, Nike, CONVERSE, Rimowa, and GENTLE MONSTER. In 2018 AMBUSH® presented the brand's first runway presentation as part of Amazon Fashion Week Tokyo. Kim Jones named YOON as jewelry designer for Dior Men, and the first creations for the house debuting with the S/S 2019 collection in Paris.